partial_accumen

Generally a company doing something bad enough to encourage a large enough boycott to affect the bottom line is making quite a bit of money. They calculate the loss of sales due to the boycott over time and can plot when the value of the bad business is lower than the boycott. Many times they continue with the bad behavior in spite of loss of business from the boycott because the business might be at the edge of viability anyway. So extracting the last bit of value out of the company is a net win before the rotting husk is sold off in pieces for the value of its assets or the brand is sold to the opposing group that actually likes the bad behavior that was being boycotted so it becomes an asset again.

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Thankfully the other two haven’t fallen as hard as Seagate has.

If you want keep thinking that don’t look too hard at Western Digital’s scandals and catastrophic drive failures of the past. In my early working days I made good money swapping out hundreds of failing Western Digital hard drives.

Large enough that management schools are forced to teach about how ever real reform won’t be enough to save you from bad actions.

Sadly, in the world of multinational business, that isn’t how management schools perceive boycotts.

Oh, I agree with that. Part of the cost of a product is how much bother the consumer will have to put forth to get their desired use out of it. That’s part of what a brand is supposed to communicate to a buyer.

Okay, I agree with you that you’re not wrong to be upset at Seagate customer service. Its also perfectly within your rights to stop using Seagate. I just want to point out that if you continue to follow your policy of “one and done”, and the continued deteriorating customer service experience all companies are providing these days, you’ll soon be left with very few places to do business with.

There are only 6 or 7 airlines that fly out of my local international airport. I’ve had disappointing customer service experiences of one degree or another from every single one of them. If I was following a “one and done” approach, I’d have no one to fly commercially with.

Specifically with magnetic hard drive manufacturers, there are only 3 left in existence: Seagate, Western Digital, and Toshiba

If you’ve sworn off Seagate, that means all of your future purchase have to be accommodated by the remaining two. I hope that is enough.

What was Seagate’s excuse for not honoring the warranty when you filed a claim?

My logic was that in 2008 when I bought a brand new seagate hard drive, and it was dead before I plugged it in, they refused to honor their warrenty.

If it was a new drive bought from a retailer, why didn’t you return it to the retailer?